Articles by Nienke Bloem

Not recognized

We are at my favorite hotel. The receptionist is waiting for us with a big smile. 'Good afternoon and welcome to...' I tell her we have a room reserved in Bloem's name. She dives into her computer screen and digs up our reservation. 'May I see your ID?" she asks. That surprises me, because it [...]

Out of sight

The newspaper got delivered later and later. As a morning person, I was fed up with that. Meanwhile, I saw the call for new deliverers. With a bonus of no less than 1,000 euros for those who want to get on their bikes early in the morning with my newspaper. The newspaper has too few deliverers and in my case that causes inconsistency [...].

The best version

It is still summer and I am in a vacation mood. So well, what to write about then? About sun, sea and beach? About Magnums, chips and the two dozen cucumbers we gnawed away on that beach? I'll just leave out the staff shortage, because that's an unsociable subject. We know by now [...]

Out of office is out of office

Every month we send out our CX Greetz. CX Greetz is the name of my monthly CX newsletter, and it's based on how I always end my emails. I end with "happy greetings" instead of "best regards" or whatever you might write there. While we're talking to my community of over [...]

Nienke's five-star hotel experience - CX lessons learned

Seven lessons from this not-so-good customer experience... This is an interesting topic: how can you personalise occasions such as birthdays, wedding days and anniversaries? It all starts with understanding and empathising with your customer. What are the expectations? I had a good conversation with my friend Raymond Brunyanszki, the business owner of Camden Harbor Inn [...]

Nienke's five-star hotel experience

For my 50th birthday, I booked a room for two nights at the Waldorf Astoria in Rome. Because I wanted to treat myself, but also because I wanted to make my 50th birthday a special experience. It is a very large hotel, so I had even given myself an upgrade to the Imperial Floor. Bigger rooms, [...]

'Closing the loop' in CX at the TESO ferry on Texel

This blog is about an old customer experience. It is more than 2 years old, and I remember it like it was yesterday. So, here we go.
As my mom lives on the island of Texel, we take the ferry to the island often. I am even a ferry shareholder. One of the shareholder benefits, 

4 reasons why you should read 'The Power of Moments'

Sometimes you read a book that hits you with the hammer on the head. That makes you think: I want to remind myself of these words again and again. And I should reread this book occasionally, no yearly! The Power of Moments of Dan and Chip Heath is such a book. It’s very [...]