Articles by Nienke Bloem

Strategy 8: Budgeting

How much does it cost to go on a pilgrimage? And what is the link with budgeting your CX projects as a CX leader? Budgeting might not be your favorite part of your role, but money is required to bring in results. Watch this video about strategy 8: budgeting. And you'll find out it's [...]

Strategy 6: Get buy-in

Strategy 6: Get buy-in. Who should you engage and get buy-in from, once you have a great idea or plan? And how do you make others just as enthusiastic and excited about your plan as you are? By creating your personal buy-in strategy. You'll find the 'how to' in this video! I read aloud a [...]

Strategy 5: Where to start?

When it comes to customer experience, should you start by interviewing customers and sending out surveys? Or should you start by mapping customer journeys and then interviewing customers? Or ...? In this video you'll explore that many roads lead to Rome. But which road to take? Where to start? That's what strategy 5 is about. [...]

All Rob

We start the CX inspiration day at Starbucks. Along with eight Customer Experience leaders in government, we get a behind-the-scenes look at how they organize customer experience at three companies today. As everyone trickles in, Robin and I stand in line for coffee at Starbucks. We slowly move up and then we are able to [...]

Strategy 4: Create doable chunks

Giant goals can stimulate you to go forward, but they can also freeze you. They excite and frighten you at the same time, because where to start? What should your first step be? Let me show you how to do this. Watch this video about creating doable chunks. Yes, this is the 4th strategy! I [...]

Strategy 3: Set a BHAG

Strategy 3 is: set a BHAG. This really helps you to transform and to become the leader you wish to be. Dare to aim for something big, by setting your BHAG. Don't know yet or don't even know what a BHAG is? Then surely listen to chapter 3 and get inspired! I read aloud a [...]

Strategy 2: Choose the path of energy

Choose the path of energy. That's the second strategy on how to spice up your leadership. Whether it is your leadership in private or business, you need to make lots of choices, small and bigger ones. But how to make this easy for yourself? By choosing the path of energy. If you think "huh?", then [...]