The Data-Driven CX Revolution: all insights for you as a CX leader from Barry Wilthagen
In this enlightening episode of CX Leadership Talks, we delve deep into the core of data management and its transformative impact on customer experience. This THE episode when you are just starting in exploring the world of Data driven CX, but also if you are a seasoned leader you'll get some great tips and tricks.
Joining us is Barry Wildhagen, a distinguished expert in data management, to explore the crucial intersection of data and CX, the imperatives of a data-driven approach, and the evolving landscape for data professionals.
Because there is a BIG opportunity for you: visiting the Virtual MDM and DG Summit on the 13th of March! (and Nienke is hosting it for the EMEA version!) Click here to register https://now.informatica.com/mdm-dg-summit-virtual-2024.html
In this podcast episode we discuss
- The Intersection of Data Management and CX: – Barry sheds light on how data management serves as the backbone of effective customer experience strategies, outlining the symbiotic relationship between these two vital areas.
- The Imperative of Data-Driven CX: – Understanding why a data-driven approach to CX is non-negotiable in today's business environment. We discuss the significance of leveraging data for personalized and impactful customer interactions.
- Habits of Success in Data Management: – What does it take to succeed in the field of data management? Learn about the key habits and mindsets that professionals need to cultivate for success.
- Integrating AI in Data-Driven CX: – The role of AI in enhancing data-driven customer experiences. Barry shares insights on harnessing AI to unlock new levels of personalization and efficiency.
- Challenges and Opportunities in Data-Driven CX: – Discussing the hurdles faced by organizations in adopting a data-driven CX approach and the immense opportunities that lie ahead for those who overcome them.
- The Evolving Role of Data Professionals: – With the landscape constantly shifting, we talk about how the role of data professionals is changing and what the future holds.
Key Takeaways
– Insightful perspectives on the vital role of data management in crafting superior customer experiences.
– Practical advice on adopting a data-driven approach to CX, including the integration of AI technologies.
– Discussion on the challenges and opportunities in the field, along with the evolving responsibilities of data professionals.
About Barry Wildhagen
Barry Wildhagen is an authority when it comes to data management and currently serving as the community of practice leader for customer experience at Informatica's technical sales organization. He is a professional with extensive experience in leveraging data to drive business growth and improve customer experience. His expertise encompasses a range of topics, including the successful integration of AI in CX strategies and the development of effective data-driven approaches.
Join us for an insightful conversation with Barry Wildhagen, as we navigate the complexities of data management and its critical influence on customer experience and leadership in the corporate world.
Linkedin profile Barry Wildhagen: https://www.linkedin.com/in/bwildhagen/
Barry Wildhagen's tips with links
Interview Jamex Sexton on Lex Fridman show: https://www.youtube.com/watch?v=fUEjCXpOjPY
The Pale Blue Dot https://www.amazon.com/Pale-Blue-Dot-Vision-Future/dp/0345376595
You don't want to miss this episode of CX Leadership Talks!
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Nienke Bloem is often called the Customer Experience speaker in the blue dress.
She's a global CX thought leader, educator and a global keynote speaker who inspires audiences with best practices and proven methodologies. She leads a speaking practice, a CX game company and a training business; she breathes Customer Experiences and is author of two CX books.
Her two-day Customer Experience Masterclass is known as the best program to prepare for your CCXP and she is the go-to person for CX leaders who want to advance their leadership and bring direct results from their Customer Experience transformation programs. Since 2020, she hosts a CX Leadership Masterminds program and helps leaders spice up their leadership and deliver an engaging CX Story including a solid CX Strategy. Besides, she is a modern-day pilgrim and found the parallel with leading customer centric transformations.
With her over 20 years of corporate experience, she speaks the business language. Her keynotes and education programs in Customer Experience are inspiring and hands-on. She is one of the few Recognized Training Partners of the CXPA and it is her mission to Make Customer Experience Work and help you deliver business results.
